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The Power of the SEO Marketing Funnel
The importance of top, middle and bottom of funnel content in SEO content creation
I started digital marketing in healthcare. I’ve written about marketing for several healthcare journals and am endorsed by various consultants and membership organisations in the healthcare space.
With Broxbourne, I wanted to grow on our successes and skillset to create a company that could make a greater impact for our clients, running more varied and multi-channel creative campaigns across more diverse industries.
We also work with many trusted associates in a wide range of fields
We are based in London’s Design District, next to the famous O2 Arena. Team members work a mixture of in-office, hybrid and remote, depending on location.
The Design District is a hub for creative industries, and many of our associate companies and freelancers are also based here.
London, UK
Founder of Broxbourne Marketing, Chris started professional life as a developer, building and maintaining WordPress sites and custom web platforms. He broadened his skills into SEO, PPC and social media, growing the agency as Market Your Clinic Online and gaining the endorsements of many consultants, publications and clients in the healthcare space.
Key Roles: Relationship management, PPC management, paid social media
Ahmedabad, India
Jayni has a degree in PHP and WordPress development and is an experienced back-end developer and WordPress architect, working with diverse companies and clients as a technical consultant. Jayni and Chris have worked together for over 5 years, collaborating on various projects and clients.
Key Roles: Technical specialist, custom coding, Google platforms
Essex, UK
Joining the team as our copywriter in 2024, Ben brings to the table a background in sales, allowing him to create persuasive and compelling copy and content. He has completed further training in content and SEO, allowing him to create content strategies and website optimisations which please both Google and users.
Key Roles: SEO content strategy, copywriting, website optimisation
London, UK
Creative designer, Photoshop ninja and general team unicorn, Mirna’s role includes campaign creation, web design, social media design, SEO and PPC optimisation and Google Business Profile management.
Key Roles: Web and creative design, SEO
Despite our individual specialisms there is considerable overlap in our skills. All team members are involved in client strategy, project management and quality assurance.
We are dedicated to constant improvement. We learn new skills, pay for consultancy from industry leaders, stay up-to-date with the latest developments in our fields and constantly run experiments to test new ideas.
At our weekly team meetings, we take turns to present and share what we have learned. We discuss projects, strategies and completed work, pool our knowledge and update our processes as a team.
In this way we remain dynamic and progressive, always offering our clients more value than we did yesterday, and less than we will tomorrow.
The importance of top, middle and bottom of funnel content in SEO content creation
Surprising truths about personality profiling in AI-targeted social advertising
Book a discovery call to discuss strategies for your business and see how we might help.
Registered Office
Red Balloon Web Ltd
Suite 9, Hadleigh Business Centre
351 London Road
Essex SS7 2BT
United Kingdom
Physical Office
Design District
13 Soames Walk
London SE10 0AX
United Kingdom
info@broxbourne.marketing